Episode one and two of Beast Games will debut on Thursday, December 19th with event at Discovery Green

CULVER CITY, California—December 18, 2024— Beast Games has announced an extraordinary global activation celebrating the epic competition series, is set to captivate fans worldwide. This eight-day tour will bring immersive experiences and dazzling displays to iconic landmarks across six continents, ending in Houston, Texas. Beast Games will be kicking off the excitement on December 12th in New York City with a drone show, interactive photo-op footprint in Times Square’s Duffy Square featuring $5,000,000 “beast bucks” & countdown clock to the premiere, along with lighting up buildings across the city, including SUMMIT One Vanderbilt, One World Trade Center, One Bryant Park, One Five One West 42 and Sven LIC.

From the groundbreaking mind of MrBeast comes a new, record-breaking competition Prime Video series, Beast Games. A staggering 1,000 contestants compete in nail-biting, physical, mental, and social challenges, for a chance to win a whopping $5 million dollar cash prize. Week by week, contestants will use their strength and wit to stay in the game, with the hope of being the multi-million-dollar winner.

“Houston being host to the final stop on Beast Games’ dynamic global tour is an enormous platform for exposure to hundreds of millions around the world,” said Michael Heckman, President and CEO of Houston First. “MrBeast has developed an extraordinary online platform that has made him a worldwide phenomenon and this will showcase our destination alongside some other great global cities.”

Hosted and co-created by MrBeast, Beast Games premieres episode one and two on Thursday, December 19th with consecutive episodes following weekly, on Prime Video in more than 240 countries and territories worldwide.

Additional tour stops:

December 13th – Toronto, ON, Canada: Beast Games launches with a spectacular takeover at Sankofa Square (formerly Yonge-Dundas Square), featuring the Beast Bucks Countdown installation and sprawling LEDs at the Winter Glow Festival, with light displays extending  to Toronto landmarks, highlighted by The Princes’ Gates and Hotel X Toronto.

December 14 – Buenos Aires, Argentina: The heart of Buenos Aires comes alive at El Obelisco, where all the elements of our activation will draw fans into the heart of Argentina's capital.

December 15 – Istanbul, Turkey: The Beast Games Countdown Hub takes center stage at Kanyon, while Amazon illuminates the historic Rumeli Fortress and Bağdat Avenue in a stunning display that bridges Europe and Asia.

December 16 – Sydney, Australia: A coastal countdown celebration with the activation at Bondi Beach pairs with spectacular lighting displays at Allianz Stadium (Moore Park), Accor Stadium (Homebush), Sydney Cricket Ground (Moore Park), CommBank Stadium (Parramatta) and extends to Newcastle’s McDonald Jones Stadium.

December 17 – Berlin, Germany: The Uber Platz, a dynamic center along the East Side Gallery, becomes a vibrant hub for the Countdown installation.

December 18 – Los Angeles, CA, USA: Santa Monica Pier becomes the ultimate celebration one day out from the Beast Games premiere, featuring the Countdown installation on the boardwalk, the Pier’s largest-ever drone show, and a mesmerizing light display illuminating the iconic Ferris wheel, creating an unforgettable spectacle over the Pacific.

Grand Finale:

December 19 – Houston, TX, USA: in partnership with Houston First Corporation, the tour culminates with a drone show and an exclusive screening of the first two episodes of Beast Games at Discovery Green. Downtown Houston’s skyline will come alive with synchronized lighting displays including Jones on Main, Camden Downtown, Lyric Tower, Lyric Garage, Lyric Market, City Hall, Texas Tower and Main Street Square, making it a night to remember as fans celebrate the journey that united the world.

This groundbreaking activation tour embodies the spirit of Beast Games: collaboration, innovation, and global connection. The countdown is on!


Beast Games is hosted by co-creator and executive producer, Jimmy Donaldson (aka MrBeast), alongside co-creators and executive producers Tyler Conklin, Sean Klitzner, and Mack Hopkins, in addition to executive producers Michael Cruz, Matt Apps, Charles Wachter, Keith Geller, Joe Coleman, Rachel Skidmore, Chris Keiper, and Joshua Kulic.

IG: @beastgamesonprime
#BeastGames

ABOUT PRIME VIDEO
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ABOUT MRBEAST
Jimmy Donaldson is a YouTube creator, entrepreneur and philanthropist known as “MrBeast,” who has captured the world’s attention. His content entertains and inspires millions through never-before-seen viral spectacles, highly engaging challenges and massive giveaways, including millions of dollars in food and supplies for those in need. In June 2024, he became the most subscribed YouTube creator worldwide and now has over 331 million subscribers.

Donaldson is also the founder of Feastables, a chocolate and snack brand company. Feastables bars are sold worldwide, and the company is one of the fastest-growing CPG brands in history. He also is the co-creator of#TeamTrees, a fundraiser for the Arbor Day Foundation that has raised nearly $25 million for its campaigns to plant over 24 million trees, and #TeamSeas, a fundraiser for Ocean Conservancy and The Ocean Cleanup, which has raised over $33 million to remove trash out of oceans, rivers and beaches. Donaldson has won the Streamy Awards’ Creator of the Year award four years in a row and back-to-back Nickelodeon Kids' Choice Awards for “Favorite Male Creator.” He has appeared on the cover of Rolling Stone, Forbes and most recently, Time Magazine, which also named him one of the world's 100 most influential people in 2023.

In October 2020, he launched Beast Philanthropy, a 501(c)(3) charitable organization that focuses solely on global charity efforts to provide life-changing assistance to individuals in need. To date, it has distributed over 15 million free meals and expanded to projects worldwide, including building freshwater wells in Cameroon, houses for tornado victims in Kentucky, homes for people without housing in Costa Rica, and helping over 2000 amputees walk again. He currently works and resides in Greenville, North Carolina.

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