WHAT: On Tuesday, September 1, Houston is joining cities from coast to coast and turning
its entertainment venues “red” in support of the live events industry. The
worldwide pandemic has had a devastating impact on the live events industry.
As operator of the finest city-owned convention and entertainment venues,
which includes Wortham Theater Center, Jesse H. Jones Hall for the Performing
Arts, Miller Outdoor Theatre and the George R. Brown Convention Center,
Houston First Corporation understands firsthand the plight of the estimated 12
million people in the live events and entertainment industry who are currently
unemployed because of COVID-19. The facilities managed by Houston First
house the city’s world-class Opera, Ballet and Symphony, which have all been
hurt by the virus.
In support of the live events industry and to help raise awareness about the
#RedAlertRESTART campaign, Houston First will light up in red all of its
venues, starting Tuesday evening at 9 p.m. until midnight.
Organizer of the nationwide effort, #WeMakeEvents, is a national coalition of
entertainment industry professionals calling on Congress to pass the
RESTART Act which would offer economic relief to those in the Live Events
Industry, many who have not worked since venues were shuttered in March
because of COVID-19.
VISUAL: Media and influencers are invited to get pictures of the various local venues lit up
in red and share with their audiences on social media, online, print or broadcast.
The proscenium, stage house, and the hill at Miller Outdoor Theatre will all be
washed in red and display a Red Alert logo. The front of Jones Hall and
Wortham will be washed in red, and also display a Red Alert logo. The front and
back of the GRB Convention Center will be washed in red.
WHEN: Tuesday, September 1, 2020
9:00 p.m. – Midnight
WHERE: Houston First operated venues:
Wortham Theater - 501 Texas Avenue, Houston, TX 77002
Jones Hall for the Performing Arts - 615 Louisiana, Houston TX 77002
Miller Outdoor Theatre - 6000 Hermann Park Dr, Houston, TX 77030
George R. Brown Convention Center - 1001 Avenida De Las Americas, Houston,
Partnership Tower -701 Avenida de las Americas, Houston, TX 77010
About Houston First
Houston First is the official destination management organization for the city of Houston. In addition,
Houston First owns the Hilton Americas-Houston hotel, manages the George R. Brown Convention
Center along with 10 city-owned properties, and developed the Avenida Houston entertainment district.