Press Releases & Blogs

This summer Houston First Corp. will welcome an exciting new feature to its entertainment and convention district with the installation of its latest work of art, “Roseaux,” which debuts Friday, July 1 at Avenida Houston.

HOUSTON, Texas (June 23, 2022) – Houston First Corp. continues to lead the charge in building sustainability as the George R. Brown Convention Center (GRB) recently achieved its first-ever LEED Gold certification from the U.S. Green Building Council. This year marks a tremendous milestone for the GRB as the ...

HOUSTON, Texas (June 16, 2022) - This year Houston First Corporation is partnering with Mayor Sylvester Turner and the City of Houston, Miller Theatre Advisory Board, KTSU 90.9 FM, and presenting sponsor, Wells Fargo to celebrate Juneteenth, Sunday, June 19, 2022 at 8 p.m. at Miller Outdoor Theatre with ...

Houston’s DMO awarded a Bronze Telly for its ‘Houston Best City” video HOUSTON – Houston First Corporation (HFC) continues to garner worldwide recognition as Houston’s official destination marketing organization after receiving a Bronze Telly Award in the category for “General: Corporate Image.” This latest win marks a total of ...

Event will feature special performances, a fashion exhibition, Asian vendors

Houston First Corp. (HFC) has earned the prestigious 2022 Great Place to Work® certification. This recognition is based solely on feedback provided by the company’s employees and what they had to say about their experiences working at HFC, the official destination marketing organization (DMO) for Houston.

Travel and tourism are critical not only to Houston’s economy, but to the city’s promising future, which is why Houston First Corporation (HFC) is pleased to join destinations across the country to celebrate “The Future of Travel” during National Travel & Tourism Week May 1-7, 2022.

Houston First Corp. is launching “Vibra Global Que Inspira,” an integrated branding campaign in Mexico designed to reinforce Houston’s position as a top destination for tourism, global trade, business, and leisure travel from Mexico. The strategic move comes just days after Mayor Sylvester Turner, Houston First Corp. the Greater ...

After more than two years, “Party on the Plaza” at Avenida Houston has returned to its in-person music series, which will have a revamped concept and design for guests to enjoy.

Inaugural event brings together city leaders, chefs, and artisans    HOUSTON, March 24, 2022 – In less than a week, Mayor Sylvester Turner, Houston First Corp., and the Greater Houston Partnership will embark on an economic development mission to Mexico, March 28-April 1, with stops in Monterrey and Mexico City.   ...

Sports fans are invited to cheer on the University of Houston (UH) Cougars as Houston First Corp. and UH will host an official March Madness watch party at Avenida Houston on Friday, March 18 at 8:20 p.m.

Mayor Sylvester Turner, Houston First Corp. (HFC), and the Greater Houston Partnership are spearheading an economic development and integrated marketing campaign in Mexico as part of an aggressive strategy to reinforce Houston’s position as the top city for global trade, tourism, business, and leisure travel from Mexico.

They’re here and they’re making history in Houston. Houston First Corporation is pleased to share exciting news that the Cattle Industry Convention and National Cattlemen’s Beef Association (NCBA) Trade Show is the largest Business to Business meeting to be held at the George R. Brown Convention Center ...

HOUSTON (January 27, 2022) – Houston First Corporation (HFC) is excited to share its 2022 Black History Month lineup at Avenida Houston, downtown’s convention and entertainment district. This year’s programming will feature art, music, vendors and educational activities for the entire family that reflect and celebrate Houston’s rich diversity.  ...